Warner Bros. - the original and the Saul Bass update
It took a little coaxing but for two releases this year, Warner Bros. has revived the mod logo designed for its '70s titles.
Both Steven Soderbergh's "Magic Mike" and Ben Affleck's "Argo," each one coincidentally set in the 1970s, opened with the logo with the unmistakable look of its artist, Saul Bass.
Film buffs have been divided on Bass's re-design. Some, who preferred the original Warner logo, familiar and venerable, were appalled; others, devotees of Bass, were enthusiastic about the update, which was futher altered when Warners absorbed Seven Arts.
a fan's notes by joe baltake devoted to movies neglected and mostly misunderstood
total pageviews ~ 1,350,000
about this site, a collection of movie-fed daydreams...
Life is simply one grand excuse to watch movies and then sit around and think about them. While my education was honed by reviewing films for Gannett, Tribune, McClatchy, The News Corporation and Knight-Ridder, my personality - or rather my taste - was shaped largely in my old neighborhood movie theater and on my parents' living room floor. Watching movies. And falling in love with the unacclaimed. Passionately. (the passionate moviegoer ® is a registered trademark)
"There is no better evidence of Joe's passion than his subject matter, defending and remembering the more obscure titles from cinematic history. No matter how much you think you might know about movies, odds are you will learn of new ones if you check out Joe's site."
"Joe ... devotes himself to those myriad neglected figures and movies seemingly left by the roadside in our societal rush toward cultural amnesia. Whether he is trying to find the source of Jack Lemmon's quicksilver appeal or understand Vincente Minnelli's valedictory films or express just why we miss Jack Carson, Joe is consistently thoughtful and knowledgeable without being ponderous."